Last night Kanye West premiered his new short film, Cruel Summer at Cannes Film Festival but was it any good?
Arguably best known for his self-indulgence giving the rapper a camera, cast and crew all at his complete disposal could so easily have ended up in disaster but judging by the first batch of reviews it didn’t turn out too badly.
Cruel Summer was premiered across seven screens in a car park in Cannes with 200 of the world’s film reviewers and buffs there to pass their opinion on the finished product and it seems that opinion was divided almost right down the middle.
Starring his G.O.O.D Music prodige Kid Cudi as a troubled young man who’s family live a life of crime Cruel Summer has been described as a long music video. Cudi’s character finds himself meeting the love of his life in a desert and resolves to cure her blindness so that they can get married.
The Guardian said Cruel Summer was ‘Kanye selling Kanye, through the latest method that’s grabbed his fancy’ doing nothing to dispel the connotation that West is a rapper who will do anything to put himself in the lime light. However other reviews say that West manages to merge good quality music with a story of West meets East in way that is well worth a watch.
The film will continue to play at Cannes for the next few days and then hopefully us mere mortals will get the chance to check it out too so that we can all pass our own judgement.