Florence Welch is set to wear Gucci once more on her upcoming tour, as it was announced this morning that the Creative Director, Frida Giannini, will create the outfits for her US and Europe performances.
The pair has formed a fashion friendship since Gucci’s Autumn/Winter 2011 collection was based on the scarlet haired singer’s signature style. Giannini at the time explained how her muse for the collection was “strong and mysterious” and that Florence was “that kind of woman”.
Having already teamed up with Gucci for her 2011 North America tour outfits, Florence will be working with the Italian design house over the next few months to produce another wardrobe. The songstress revealed that she is “grateful” and “fortunate” to collaborate with the fashion label again. We can’t wait to see the results.


